Why a Target at the Galleria?

Both Helene Schneider, and our new mayor Cathy Murillo are visionaries, and know that the Target at this location is good for the future of our town. For every Edhatter who is unhappy about the SB Target, there are 1000s of "regular" folks who are really, really (REALLY) looking forward to the Grand Opening in October. Nearly no Edhatters were looking forward to Chic-Fil-A opening, yet the place is chock-a-block full every time I drive by. If it were another Trader Joe's at the same location, Edatters would be jumping for joy..."Perfect Spot"...."Great Location"...."Fantastic opportunity to get door dings from rude TJ customers"....and so on. Even REXofSB will probably be a regular shopper there after the hubbub subsides....maybe he'll even buy several Target shopping bags to show his pride.

Next up at La Cumbre & State: roundabout. What say, all?

REX said it all and nothing more needs to be addressed.

Look at both Targets in Oxnard. The parking lots are too large for a retail world that happens to be going to online sales. You can usually get free shipping to the store (then don’t have to worry about a stolen package.)
A friend of mine informed me there is a small format Target in Irvine near UCI. She said they sell small home decor items, nothing too big which would require assembly or delivery. They sold most of the usual products, but limit the “excessive/over stocked” items; they now a handful of TVs, top selling CDs, limited amount of toys, but Irvine’s store does not have children’s clothing. They do sell beer and wine at reasonable price.

Well a mini Target in SB sure won't put Goleta Kmart out of business.

Just park at Macy's big lot and walk over to Target.

I'm not at all interested in a Target store. I want a Red Lobster restaurant. Any chance for that?

I am still scratching my head.... in the Midwest now, with several huge Targets available to me, and I can't see why a mini-Target would get anyone in SB excited!! It's either sad, funny, or both.

What IS that huge new building just beyond the old drive-in theater going to be?

The City of Santa Barbara didn't choose the location - Target and the property owner did. Since the current use of the Galleria, although grossly underused, is retail, no zoning changes needed, just permits for the construction. Parking is adequate (82 spaces) per the City's rules.
Goleta pulled a Santa Barbara trick and made it unfeasible to put a full sized Target on the property in question.

I think Target will be using the Trader Joe's parking model. ;-)

I wonder if Target will be looking at how many online orders are picked up at the new store, and factor that into possible local expansion or relocation plans. The Galleria does seem like an odd choice given all the unused parking spaces in the lower Macy's and upper Sears' lots.

Being in Goleta, I guess I don't care. As it is, we avoid SB insofar as possible. Traffic madness, difficult parking, aggressive beggars, higher sales tax, and for those few who may care, No Smoking anywhere. Business is continuing to collapse in SB (today it was Brookstone going down), all the while during a record, booming economy. Think there might be something wrong here?

That parking lot has at least sixty spaces. More than enough for a mini Target.

The question that should be asked is: HOW could the City Permit a Target without enough parking? The answer is the terrible zoning ordinances that the City has Approved. This building is non-conforming with regards to parking. This means it has enough parking for the past use but not the proposed use. The new use REQUIRES A LOT more parking, the City know this, but the City is allowing Target anyway because of a ordinance that makes it easy to place new businesses in inappropriate areas all over town.

If you read the original article you might figure it out.