Santa Barbara's First Target to Open Sunday
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By edhat staff
The new "small format" Target store in the Santa Barbara Galleria scheduled their grand opening on Sunday, April 7.
Edhat attended a private ribbon cutting and store preview on Tuesday evening with Target's employees, Santa Barbara Mayor Cathy Murillo, city council members, and guests.
During the ribbon cutting ceremony Target employees presented donations to two local nonprofits. The United Way and Santa Barbara Zoo each received a $3,000 donation.
The former Galleria location at 3891 State Street has been remodeled into a sleek 34,000 square-foot two-story store and is the first Target location in south Santa Barbara County.
Target has employed 80 team members and offers a small-store format with a product selection the company states is tailored for local residents and nearby working professionals. It has a little bit of everything: groceries, clothing, stationery and party supplies, toys, alcohol, beauty care, electronics, and home decor. This location also includes "Order Pickup," where shoppers can order online and pick up in store within an hour.
Nationwide, Target is opening small-format stores in urban areas, dense suburban neighborhoods and near college campuses where a full-size Target store may not fit. With the addition of the Santa Barbara store, Target now operates 94 small-format stores, with a total of 1,851 Target stores nationwide. Target plans to open approximately 30 small-format stores a year over the next few years.
The Grand Opening will take place on Sunday, April 7 at 8:00 a.m. and will feature an in-store celebration. Complimentary reusable bags will be distributed to the first 1,000 guests.
Target also plans to open a larger store in Goleta at 6865 Hollister Ave, the former location of KMart, later this year.