Santa Barbara-based Acme Hospitality is expanding its footprint with a new restaurant set to open in Los Angeles.
Picala, a Spanish-inspired restaurant, is set to open this March, marking Acme’s latest entry into the Los Angeles dining scene.
Located at 3321 S. La Cienega Blvd., Suite G, in Culver City’s Cumulus District.
Picala is described as a neighborhood gathering place in Culver City’s Cumulus District, rooted in the Spanish tradition of sharing food and designed to offer everything from quick pintxos at the bar to full meals.
The restaurant previously said it would open in January 2026, according to an Instagram post by Picala.
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The name Picala is drawn from a rarely used rural Spanish idiom referring to a meeting of paths, according to the restaurant’s website.
The menu includes wood-fired dishes and Spanish classics that incorporate California seasonal ingredients. The restaurant will also serve drinks such as pintxos and vermouth, with patio seating available.
Picala will feature an indoor-outdoor layout intended to accommodate a range of dining experiences, from casual drop-ins to group meals.
Acme’s Other Ventures
Picala is part of the Acme Hospitality restaurant and bar range, which also includes Helena Avenue Bakery, Paloma Café, Vaquera, The Lark, Loquita, Lucky Penny, Pearl Social, Notary Public, Santa Barbara Wine Collective, Golden Gate Saloon, and Lola.
In addition to restaurants and bars, Acme also operates hotels and event venues.
Beyond its business operations, Acme Hospitality has supported charitable causes through donations and partnerships. According to the company, it has worked with 32 charity partners, including three international organizations, and donated $964,848.
Acme Hospitality
Acme Hospitality was founded in 2012 by Sherry Villanueva. The company has become known for creating spaces centered on human connection and shared experiences.
Villanueva has described Acme Hospitality’s philosophy as “Hospitality with Heart.”
In 2025, Acme Hospitality founder and managing partner Sherry Villanueva was honored with the Kim Clark Leadership Award at the 11th Annual BRAVO awards hosted by NAWBO Santa Barbara.
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Acme Hospitality has received multiple honors, including being named one of the 2022 “Best Hotel Groups” by the Sunset Travel Awards and receiving the 2018 “Large Business of the Year” award from the Santa Barbara Regional Chamber of Commerce.
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