Luxury Resort Chain to Manage Mattei's Tavern

Luxury Resort Chain to Manage Mattei's Tavern title=
Luxury Resort Chain to Manage Mattei's Tavern
22 Comments
Reads 6925

Rendering of the Inn at Mattei's Tavern (courtesy photo)

By edhat staff

A luxury resort chain has been hired to manage the Inn at Mattei's Tavern in Los Olivos and hopes to reopen the historic landmark next year.

Auberge Resorts Collection announced the partnership on Tuesday stating the country inn will be "reimagined as a luxury destination and reintroduced in 2021 as The Inn at Mattei’s Tavern, Auberge Resorts Collection." The local owner of The Inn at Mattei’s Tavern, Brian Strange, has hired Auberge Resorts to manage this landmark property.

The Inn at Mattei's Tavern originally opened as the Central Hotel in 1886 and served as a popular stagecoach stop during the California gold rush. From the 1890s to the 1930s, the tavern served as the main gathering stop and social center for the Santa Ynez Valley.

“We are delighted to welcome The Inn at Mattei’s Tavern to the Auberge family,” said Dan Friedkin, Owner and Chairman, Auberge Resorts Collection. “The Inn is an incredible heritage property located in one of the most pristine and desirable regions of California’s Central Coast. We look forward to transforming it with the world-class service standards, enriching new guest experiences and the outstanding culinary offerings for which Auberge is renowned.”

The renovated property will feature 67 luxury guestroom and cottage-style accommodations that blend as well as a new culinary program from a coffee bar porch to an open-air restaurant. The Inn will include an outdoor pool with a poolside bar, cabanas and firepits, a spa, and modern indoor-outdoor event spaces.

“Auberge has deep roots in California Wine Country that, along with their reputation as the leader in luxury boutique hospitality, make them the perfect partner to manage The Inn at Mattei’s Tavern,” said Brian Strange, local owner and managing partner of The Inn at Mattei’s Tavern. “The Inn has been welcoming guests for generations, and we are excited to introduce a new Auberge guest experience.”

Auberge Resorts Collections also owns hotels in Napa Valley, Telluride, Aspen, Hawaii, Greece, and Mexico. 


*[Correction: An earlier edition of this article incorrectly stated that Auberge Resorts Collection owns Mattei's Taven. This has been corrected to state they were hired to manage the property.]

Login to add Comments

22 Comments

Toggle Comments (Show)
a-1582422367 Feb 02, 2020 10:28 AM
Luxury Resort Chain to Manage Mattei's Tavern

Mattie's Tavern is a Santa Barbara County Historic Landmark. That is a very special designation that needs utmost respect. Adherence to historic integrity is of utmost importance. The owners just did renovations that met the watchful eye of the dedicated and thoughtful County Historic Landmarks Advisory Commission. With proper ads and ideas Mattie's can continue to thrive. I'm not sure this grandiose scheme of 67 new buildings and a fancy swimming pool is right or even permissible at this location.

a-1582422367 Feb 01, 2020 12:29 PM
Luxury Resort Chain to Manage Mattei's Tavern

Mattei’s Tavern. Easy to forget it was still in existence, as such. The comment referencing waymarking.com was interesting. I didn’t know “stagecoaches died.” Poor things. Hope they didn’t suffer much.

a-1582422367 Feb 01, 2020 10:21 AM
Luxury Resort Chain to Manage Mattei's Tavern

It will be nice. It will be expensive. It will attract visitors. It will be well run. Will it be more than the eyesore it is now? Yes. Will it attract the same clientele that it nostalgically did? No. It will be a full-on, revenue generating profit extractor in search of results for investor portfolio return.

JST Feb 01, 2020 08:30 AM
Luxury Resort Chain to Manage Mattei's Tavern

In my experience Auberge has wonderful small resorts and we are lucky to have them rescue this property from ruin. The Valley deserves to have a property of this caliber for locals and visitors alike.

a-1582422367 Feb 01, 2020 07:29 AM
Luxury Resort Chain to Manage Mattei's Tavern

California Gold Rush: 1849 - 1855 Here's some info - interesting! From the website "waymarking.com", in regard to the signs marking the old stage route through SB County: "It only lasted 40 years. But it remains one of the most romanticized epochs in county history. Stagecoaches rattled over San Marcos Pass, carrying mail and passengers, from the 1860s to 1901, when the first railroad train went through between San Francisco and Los Angeles, and the stagecoaches died. Today, a series of 53 tawny, five-foot signs mark the 40-mile stagecoach route from San Barbara to Los Olivos. Developed by Goleta resident Patricia Corwin and financed largely by Wells Fargo Bank, the signs start at Santa Barbara’s Arlington Theater, once the site of the old Arlington Hotel where passengers began the arduous eight-hour trip over the Santa Ynez Mountains. Signs, filled with tidbits of historical information supplied by Corwin, reach outward at various intervals along State Street and Hollister Avenue. Approaching Goleta, the route turns north. Here the route once diverged. The original route took stagecoaches over what was known as Slippery Rock. Two decades later, the route moved a mile east to Old San Marcos Road. Both routes are marked by signs. While several signs appear on San Marcos Road, there are none on Highway 154, where Caltrans forbid them, said Corwin. However, several signs mark one-time stagecoach stations and meal stops on nearby Kinevan and Stagecoach Roads at the top of the pass. One stop, Cold Spring Tavern, still remains. Signs resume at Highway 246, entering Santa Ynez, where one of the more elaborate signs stands at the intersection of Sagunto and Edison Street. A sign, with a picture, marks the site of the old College Hotel, where stages once stopped. As the route heads north on Edison to Baseline Avenue, signs become more numerous. In the rural area, you almost feel you are returning to yesterday. Turning right on Alamo Pintado Road, the route ends at Mattei’s Tavern. Despite construction, the last sign, No. 53, is visible on a porch wall."

REX OF SB Feb 01, 2020 11:24 PM
Luxury Resort Chain to Manage Mattei's Tavern

I saw "Sideways" when it first came out and could only get past the first half hour or so. Then one day I was channel surfing and came across it again on HBO or somewhere, and since it was only about 20 minutes from the end, I decided to watch it. I tuned in at exactly the time that Sandra Oh was kicking the living shit out of Thomas Hayden Church, and I stood up and cheered. So that's the secret of enjoying this deplorable movie—just watch the last 20 minutes. The rest is pure crap.

Gobbledygook Jan 31, 2020 06:47 PM
Luxury Resort Chain to Manage Mattei's Tavern

Er, Ed, 1886 was 37 years after the Gold Rush (1849, hence the football team and all). It lasted a few years but was over long before 1886.

mtndriver Feb 01, 2020 08:32 AM
Luxury Resort Chain to Manage Mattei's Tavern

It was the gold rush that brought a lot of people to the state, and that had repercussions going forward—til today! The stage coach route started in 1860, well before Mattei’s was built. Makes me sad it’s going to become a place that doesn’t really serve the local community. I remember going to the restaurant in the 70s and later, eating in those lovely old rooms, paintings of the original owners on the walls. Too bad no one has been able to make a go of it, long-term, in that beautiful spot. Hope the wisteria is still there and stays!

JoggerJoe Jan 31, 2020 05:24 PM
Luxury Resort Chain to Manage Mattei's Tavern

Mattei's Tavern was a very special place. My Father loved it. He would bring our whole family there for Special occasions. After he passed away we all went one last time when it was still looking like his favorite spot. Sorry to see the charm go but it is just deteriorating so why not bring in to the 2020s and hopefully make some new memories.

LCP112233 Jan 31, 2020 01:04 PM
Luxury Resort Chain to Manage Mattei's Tavern

Spent a lot of time at Mattes in the 80-90s. Several years ago I went back thinking it would be nostalgic and bring back memories. The historic charm was gone for the most part. It was very disappointing. Won't go back again.

a-1582422367 Jan 31, 2020 12:48 PM
Luxury Resort Chain to Manage Mattei's Tavern

Sorry to see this local icon go the way of mega resort development. More traffic, low wage jobs and very little for the people who live in towns nearby. We used to love Mattei's for its quiet friendly atmosphere and good food at reasonable prices.

mp805 Jan 31, 2020 12:45 PM
Luxury Resort Chain to Manage Mattei's Tavern

So when they say "The renovated property will feature 67 luxury guestroom and cottage-style accommodation" Sounds like there will be some significant building for this property. How many times has this property/business changed hands over the recent years?

TrailJunky Feb 01, 2020 07:44 PM
Luxury Resort Chain to Manage Mattei's Tavern

You may have forgotten the 15 or so years when the Brothers Jeff & Matt Nichols ran a very successful restaurant at Mattei's Tavern until it was sold and the owner would not renew their lease.

TrailJunky Feb 01, 2020 07:45 PM
Luxury Resort Chain to Manage Mattei's Tavern

You may have forgotten the 15 or so years when the Brothers Jeff & Matt Nichols ran a very successful restaurant at Mattei's Tavern until it was sold and the owner would not renew their lease.

a-1582422367 Feb 01, 2020 06:53 PM
Luxury Resort Chain to Manage Mattei's Tavern

Good point because this property is touched by bad luck and poor "deals." Since the days of the Chart House, it has been a total bust. It''s tainted, I tell you. It's also known in the Valley as a "Money Pit."

Please Login or Register to comment on this.