Best Black Friday Deals?

Best Black Friday Deals? title=
Best Black Friday Deals?
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Paseo Nuevo Mall (Photo:

By edhat staff

The most anticipated shopping day of the year has arrived, but where are the best Black Friday deals?

Santa Barbara doesn't have the best selection of "name-brand" or "big-box" stores that offer the best deals, so a lot of people travel to Ventura or even the Camarillo outlets. But, thanks to the accessibility of the internet, a lot of deals are available online too. 

In addition, retailers are switching up the tradition and starting their "Black Friday" sales much earlier. Many are offering even bigger price cuts or other discount promotions, both in-store and online, to stay ahead of their competitors. WalletHub surveyed nearly 7,000 deals from 35 of the biggest U.S. retailers’ 2018 Black Friday ad scans. They've listed the stores offering the largest advertised discounts in various product categories such as “Jewelry” and “Appliances.” 

Best Places to Shop on Black Friday

Belk, a large east coast department store, has the highest overall discount rate at 68.91%, whereas True Value has the lowest at 16.31%. Although, the overall average discount for Black Friday is 37%. Wallthub states consumers should aim for this discount amount or higher to avoid Black-Friday traps. The “Apparel & Accessories” category has the biggest share of discounted items, 23.28% of all offers, whereas the “Books, Movies and Music” category has the smallest at 0.82%.

A lot of the stores on this list are mostly located in different parts of the United States, so below we're mentioning the stores that are operational in the tri-county areas. However, the deals are still available online if you feel like ordering from Belk, Stage, or Fred Meyer. Check out the full list here.

  • JCPenney (65.1% avg discount)
  • Kohl's (60.8% avg discount)
  • Payless Shoe Source (50.3% avg discount)
  • Dick's Sporting Goods (49.9% avg discount)
  • Macy's (48.7% avg discount)
  • Sears (42.9% avg discount)
  • Office Depot and Office Max (42.6% avg discount)
  • Kmart (37.9% avg discount)
  • Target (34.8% avg discount)
  • Staples (32% avg discount)
  • Walmart (29.9% avg discount)
  • (29.4% avg discount)
  • Amazon (29.3% avg discount)
  • Best Buy (28.7% avg discount)
  • Costco (25.1% avg discount)
  • Ace Hardware (21.9% avg discount)


Are you looking for a specific item? Some places are advertising the best deal, but below you can see which numbers actually stack up.

Source: WalletHub


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a-1580195621 Nov 25, 2018 08:41 AM
Best Black Friday Deals?

We donate to various charities throughout the year, but also love to find deals. We purchased two 5-piece luggage sets from Macy's online.....they were only $50 for each set!!! One was a red set, and the other was blue. Air New Zealand was running a 2-countries-for-the-price-of-one sale, which was only $1000 r/t from LAX. We will fly to Brisbane first, pop up to the Great Barrier Reef area (probably Gladstone and head out from there), then make our way down to Sydney (G'day Mate! Shrimps on the barbie, koala bears, boomerangs, kangaroos, and everything) and spend three or six days exploring the area....maybe hoist "too much" Foster's beer!!! We are debating on whether or not to fly to Perth because we heard the beaches there are incredible. At some point we fly to Auckland in the North Island of New Zealand (with our 5-piece luggage set of course!!!), and spend two to four weeks with "The Kiwis" who are supposed to be very nice. Apparently, the dairy products like cheese, milk, and ice cream in NZ are extremely cheap, and of the highest quality. I was told to be sure to buy Whittaker's chocolates because it is so delicious, and that you cannot stop eating it to save your life. A bonus for us was Grocery Outlet on Black Friday to do some food shopping.....we spent $138, but saved nearly $178!!!

Flicka Nov 23, 2018 05:45 PM
Best Black Friday Deals?

We aren't big on presents, it's more about holiday fun, time with family, cooking and baking. LUVADUCK got it right, spend your money where it's needed. This year I'm shopping for family at "HEIFER International". Check it out at Black Friday is a good way to max out the credit cards and spend 2019 paying it off, with interest.

Luvaduck Nov 23, 2018 09:26 AM
Best Black Friday Deals?

Best deals, least effort, no exposure to bump-a-car: Go to & enter the categorical big concern of who those you give gifts. Donate in their name. They get a card acknowledging the gift and it doesn't hog space, gather dust or end up in a thrift store bin pennies on the $$ you paid for it.

alorsenfants Nov 23, 2018 07:25 AM
Best Black Friday Deals?

As I said to some people yesterday: your City's a Sucker -- and so are you -- if you participate in Black Friday --

420722 Nov 22, 2018 11:23 PM
Best Black Friday Deals?

What good does this list do for us? We don’t have any of those stores except OfficeMax.. whoop de doo!

a-1580195621 Nov 22, 2018 11:00 PM
Best Black Friday Deals?

A little bummed edhat is hawking the narrative. A holiday is a holiday. It's not a shopping season. I'll buy what I need, and if I find something that's perfect for my loved ones - that's fantastic. My loved ones don't need A NEW CAR, NEW TV, DIAMOND RING, CONVECTION OVEN!!!! If they truly 'needed' any of those things, I'm not going to hold them hostage for xmas. If I can't find the perfect gift, something that is truly a treasure, then I can't find it, but I'm not going to get someone crap, just to give them a present with a deadline. Sometimes, I find my family member a perfect gift in February. Sometimes it just happens that way.

a-1580195621 Nov 22, 2018 03:35 PM
Best Black Friday Deals?

It's pretty much just a marketing scam to try and sell off dead stock. The prices are usually the same as what they were 6 months ago... just hyped at being marked WAY down (from the price it originally sold at a year or so ago...).

a-1580195621 Nov 22, 2018 02:40 PM
Best Black Friday Deals?

I say boycot the whole thing. Give kindness instead of unwanted junk this year.

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