Create Your Own Sizzle Reel Video – Learn How on Nov. 4

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Create your own Sizzle Reel Video
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Event Date: 
Wednesday, November 4, 2020 - 17:30

The Santa Barbara Chapter of the Association for Women in Communications will present Creating Your Own Sizzle Reel Video on Nov. 4, from 5:30 to 7 p.m. via Zoom. Facilitated by Erica Schweitzer, board member of the AWC-SB professional group, the Creating Your Own Sizzle Reel Video meeting will be an interactive workshop. Television producer and talent Rebecca Brand also will make a presentation.

A sizzle reel is a brief video that brings attention to something you want to promote, such as your work, an event, or a public relations campaign. Thanks to today’s technology, you don’t have to be a media pro to create this highly effective form of communications. On Nov. 4, Schweitzer will outline the essential ingredients for a memorable sizzle video, showcase some exceptional sizzle reels, and introduce her favorite free and low-cost tools. Brand will share her best tips for giving promotional videos extra sizzle.

To get the most out of the evening, attendees are invited to think about something they’d like to promote. There will be time for brainstorming during the breakout sessions, and, by the time the evening is over, participants will have fresh ideas about a powerful new way to make an impression on the audience they want to reach.

There is no cost to attend for AWC-SB members; the fee for non-members is $10. To register, visit

For more information on AWC-SB, contact Carolyn Jabs at or 805-845-9774.

Erica Schweitzer is a local media producer who is passionate about visual communication, specifically the art of storytelling, documentary filmmaking, and creating purpose driven media. Through her coursework at UCSB, Erica fell in love with the Santa Barbara community and since has worked as a producer for local access station TV Santa Barbara. Learn more on her Facebook page.

Rebecca Brand produces and stars in TV shows, digital videos for YouTube and other platforms. A Santa Barbara local, Rebecca’s YouTube channel has millions of views and over 150,000 subscribers. Learn more about Rebecca Brand by watching her sizzle reel at

The Santa Barbara Chapter of the Association for Women in Communications (AWC-SB) is the premier organization for communication professionals in the Santa Barbara region. AWC-SB is committed to: Personal, Social, Business, & Organizational Transformation through Communication. We provide access to role models and leaders in the communication fields as well as access to scholarships, current trends and related research and technologies for our members. AWC-SB inspires members to assume leadership roles and /or work collaboratively with others in shaping a better future for themselves and their communities. To learn more, visit

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