DIRECTV Terminates KEYT
updated: Oct 09, 2013, 11:00 AM
DIRECTV terminated carriage of KEYT-TV, Santa Barbara, Santa
Maria, San Luis Obispo at 10am Pacific Time today. KEYT
NewsChannel 3 General Manager, Mark Danielson expressed
disappointment that "DIRECTV would deprive its subscribers of KEYT's
highly rated national and local programming," while noting that
DIRECTV's decision only affects DIRECTV subscribers. Danielson
pointed out the Station can still be received over-the-air, free, and by
local cable systems and the DISH satellite service.
Mr. Danielson said the Station and DIRECTV have been in
negotiations for several weeks, but the negotiations reached an impasse
earlier this week. The Station's current carriage agreement with DIRECTV
expired September 30, but in an effort to accommodate DIRECTV and
avoid a disruption of service to DIRECTV satellite subscribers, Danielson
said the Station granted DIRECTV an extension to 10:00 am, (Pacific
Time) October 9, 2013.
Satellite companies, like cable companies, mark-up the price they
pay for local broadcast signals and re-sell those signals to their
subscribers. Danielson said KEYT, "must pay top dollar in a highly
competitive market for its award-winning, national network, syndicated,
local news, sports, weather, and public service programming." Danielson
added, "the core dispute between DIRECTV and the Station involves (1)
the price DIRECTV is willing to pay the Station for the right to re-sell the
Station's signal and (2) DIRECTV's demand for the right to place the
Station's signal on the Internet without paying the Station a fair price.
Mr. Danielson also pointed out that DIRECTV "pays other,
considerably less popular program providers more than five (5) times the
rate the Station is asking in payment for its more highly rated signal."
Danielson said the Station's proposal, in comparison to what DIRECTV
pays for less popular programming, is very modest and is consistent with
today's market rates.
Mr. Danielson expressed hope the current impasse will be resolved
and the disruption in service for DIRECTV's subscribers will end, but he
cautioned that DIRECTV subscribers may wish to make plans for
receiving the KEYT NewsChannel 3 off the air for free, or switch to a
local cable company or the DISH satellite service.
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